Automotive » Automotive

Automotive Ads Profit the Internet

admin — Sun, 05 Jun 2011 04:35:25 +0000

In this new era, the high tech age, media has been so powerful since it is one of those who benefited from the innovations.

Medias aim is to inform and mediate. Forms of media include the print (magazines, books, tabloids, broad sheets, journals, etc.), the audio (radios) and the audio visual (television, movie tapes, etc.).

Nowadays, the most evolving form of media is the internet. It is currently the most accessible one. With just few clicks, what ever you need is right in front of you. And just like any other forms, the internet also acquires profit when its services are used. The only difference is that it acquires more than any other forms of media.

Selling is one of the dominant features of media. In the case of the automotive industry, it is used to not just to inform the public on the latest cars but also to sell cars and parts like the Dodge aftermarket parts .

The most time and space consuming in media are the ads. But because of this, the internet profits a lot from automotive ads.

The Center for Media Research announced that based on a latest report from Borrell Associates, automotive ad spending this year will reach $31 billion. However, for the next five years, total ad dollars will grow only 1.7 percent as compared to a growth rate of 3.7 percent yearly during the last five years. The automotive industrys online spending for this year will reach $2.8 billion. This is 7.6% of all automotive advertising and this represents a 13 percent annual growth rate.

According to the report, online car marketing will reach $4 billion by 2010. This, in effect, will become the second most-used medium for automotive advertisers, exceeding newspapers, cable, radio and direct mail and trailing only broadcast TV. During the same period, a 20 percent decrease on appropriations for offline auto ads in newspapers, direct mail and directories will be experienced.

For the first time, this year at the local ad level, online will become the lead marketing channel for used-car marketers. And for the first time, online will surpass newspaper. The automotive industry is spending a 7.6 percent total online ad budget; whereas, 20 percent of their spending to the online channel is appropriated by used-car dealers.

The report further said that this year, 29 percent will be the spending of their online ad budget on online video and paid search. But by 2012, it will increase that proportion to 76 percent of online marketing. As a lead-generation tool, the email also rank but banners and other display ads will decline.

Most shoppers are doing their early research online through going directly to the manufacturers’ Web sites rather than to third parties such as other companies. With this, it shows that the car sellers cannot effectively reach the public through the internet. Nonetheless, eventually, with the fast growing evolution of technology, surely the sellers will always make a move to effectively sell their products. After all, as technology changes, everyone adapts to it. And the automotive industry is one of those which can easily adapt. The various top of the line vehicle innovations are mere manifestations.

Automotive Ads Profit the Internet is a post from: Automotive

Get Your Automotive Needs Online

admin — Sun, 29 May 2011 16:18:18 +0000

If you are frustrated with the high prices of replacement parts for your car, you haven’t been looking in the right places. When you search online, you will find many websites that offer automotive products at prices that are much lower than if you went to the auto parts store.
Whether you drive an Audi, Honda, Lexus or Lincoln, you can find exactly what you need when you shop for parts and accessories online. Many websites don’t just offer low prices; they offer articles and how-to so that you can fix your car yourself and learn how to protect yourself from unsavory mechanics.
It is often cheaper to take care of minor repairs before a more expensive job is needed. Many times people let their small problems go until the car no longer will. This often costs lots and lots of money and can throw your financial budget into a tailspin. If you take care of the minor problems immediately, you can avoid this upsetting scenario.
When you visit automotive parts and accessories websites, you can find out just when you should do routine maintenance. You can find out at how many miles the oil and filters should be changed, when the tires should be rotated, as well as many other tips about how to keep your car running at optimum levels.
If you have a foreign car, this can make the situation worse. If you have an estimate done on your car, see if you can buy your own parts. Oftentimes the labor costs far exceed the price of the parts, so if you can bring your own part at a cheaper price, it may take the sting out of the final bill.
For simple repairs like replacing windshield wipers, keeping the fluid levels for antifreeze, water and transmission at their proper places, you should be able to do that yourself. You can find many of these automotive parts that are made by big name companies for a fraction of the cost you would pay in the store. You can take the time to comparison shop so that you can find the best price for the part or accessory that your car needs.
If you are handy with tools and don’t mind getting under the hood, you will be able to save even more money when you search online. You can find warehouses where you can buy oil and transmission fluid, not to mention plugs and filters in bulk and this will save you more money than you could imagine. Before the next time you visit the auto parts store to pick up some things for a repair, check online and see what prices and what deals you will be offered. Many times when you search on the internet, you can find deals with prices that can only be found on the internet.
Maintaining your car can get expensive if you keep buying from traditional stores. Get online and find out where you can find the hot deals on automotive parts and accessories that will keep your car running smoothly.

Get Your Automotive Needs Online is a post from: Automotive

Secure Your Car against Automotive Theft

admin — Fri, 27 May 2011 00:55:24 +0000

Auto locksmiths provide locksmith and security services for vehicles. They can provide lockouts, code cutting of keys, keys duplication, extraction of broken keys, new keys reproduction, fobs programming, door lock and ignition lock repairing, and transponder keys. Some cars are equipped with an immobilizer system. This system guarantees that the car will only start if a key with the right embedded electronic transponder is used in the ignition. This system has been made a legal requirement in any UK car manufactured after the year of 1995. This system greatly decreases the chance of having your car stolen, because a lock-picking thief will most probably be missing the transponder key or having a faulty one. One issue of locksmithing that was raised in the 1990s was the issue of full disclosure. It was addressing the question of whether automotive locksmiths should reveal weaknesses in market locks when they are found or keep that information secret from the public. Automotive locksmiths are not only helpful for securing your car. They can come very handy if you want to break into your own car. If you are locked out for example or when you are in an urgent need of new keys, having a good locksmith in las vegas in your contacts list can be very helpful. However, having the wrong locksmith in your contacts list can be very dangerous. Lots of vehicle locksmith business in las vegas are available everywhere, but you need to make sure of the legitimacy of the person you are hiring and double check their license before you hand them the keys to your car. A good auto locksmith will take care of all you car locking or truck locking requirements. Some really skillful locksmiths are ready to challenge all automotive locking needs. Some businesses are open for 24/7 and come to your service just minutes after you call them to handle whatever problem you through at them. As I said earlier, just make sure it is the right person you are calling. A specialist auto locksmith can replace you car keys, cut new ones, clone the transponder, and program a fob that will work very effectively on your car’s central locking system. Spending a little more money on a security system can never hurt. While finding a skillful auto locksmith is important, making sure that he/she is legitimate and certified is top priority. Relying on a well established business with a good reputation can save you a lot of trouble down the line.

Secure Your Car against Automotive Theft is a post from: Automotive

J.m. Group Enterprises Launches Automotive Airbag-only Website

admin — Sun, 22 May 2011 09:23:21 +0000

This new website owned by J.M. Group enterprises will give consumers searching for Automotive Airbags and services the ability to search the internet and buy a set of replacement airbags without paying expensive dealership prices. . Consumers can expect to save up to 75% off the auto dealerships list price. Only Airbag related search results and sponsored links will be displayed.

“Now, when someone is searching for a set of Ford Focus Airbags all of the links and results displayed will actually be related to that specific vehicle, said Jeff McGee, Owner of Safety airbags INC. No longer will auto part buyers have to browse through generic sponsors and over priced dealerships to find the airbag price theyre looking for.

The Ford Airbags website functions like any other web search tool, in that users simply type in the airbag related keywords or phrases and click the search button. The difference is in the Ford Airbags results returned, due to targeted indexing of websites. Search engines use bots and crawlers to index the contents of websites; the website only indexes auto airbags with automotive-related content and will only include sponsors and advertisers who offer automotive products and services.

The creation of this airbag locator website was a natural outgrowth of our targeted marketing plan, explained Mr. McGee. We understand that Used Airbags buyers are often seeking very specific safety airbags, and Ford Airbags.Com is another tool to ease and expedite that process. This website was Launched in July 2007, Safety Airbags is an online auto parts website site featuring used and new replacement airbags and Airbag Computers. The site was created with the sole focus of catering to auto airbag buyers and the collision industry. This site offers full-featured online replacement airbags, diagnostic modules, sensors and safety seat belts.

J.m. Group Enterprises Launches Automotive Airbag-only Website is a post from: Automotive

Sheet Metal Stamping In The Automotive Industry

admin — Fri, 13 May 2011 06:06:46 +0000

Historically, sheet metal stamping has been used extensively to produce automotive body panels. Although sheet metal stamping use has decreased with the advent of fiberglass body panels, sheet metal stamping is still the most popular material for manufacturing automobiles today. The addition of lasers and robotics to the automobile manufacturing process has further expanded the way that sheet metal stamping is processed.

Lasers

Lasers have been used in production facilities since the 1960′s. Today, they are used to cut, form holes, engrave, weld or heat treat sheet metal stamping for use in automotive production.

Lasers are used in applications that rely on precise measurements and exact alignments.

The adjustment of lasers is measured in micrometers, or millionths of a meter.

There are many different types of lasers used to alter sheet metal stamping and plastics in the automotive industry.

Carbon dioxide laser- uses a mixture of carbon dioxide, nitrogen and helium to produce a continuous laser output

Continuous-wave laser- this type of laser produces light beams continuously rather than in controlled pulses

Excimer laser-emits light in a UV spectrum that is used for producing high quality edges on parts that are prone to cracking or thermal damage; it falls into the category of pulsed-gas lasers

Gas laser-any laser that uses a gas mixture as the lasing medium; common gases are argon and carbon dioxide

Pulsed laser-emits light in controlled pulses and is preferred for thin materials ; it can be used to create intricate details and work in tight corners without burning

Ruby laser-a solid state laser that uses a synthetic ruby crystal with a chromium impurity as the lasing medium

Solid-state laser-a type of laser that uses a crystal or glass as the host for an impurity to produce the lasing action; especially useful for precise measuring and spot welding

Yttrium aluminum garnet (YAG) laser-ranges in power from a few milliwatts to more than 400 watts; used for cutting, drilling, heat treating and welding operations

Robotics

Robotics are often used for repetitive tasks, monotonous jobs or those parts of the manufacturing process that are physically difficult or take place in environmentally unpleasant conditions. They are directed by computer programs and perform precise operations without human intervention.

Lasers and robotics have significantly increased the speed at which sheet metal stamping can be processed in the automotive manufacturing process. Continued technological advancements in these two areas will further increase the cost effectiveness and productivity of automotive manufacturing facilities.

Sheet Metal Stamping In The Automotive Industry is a post from: Automotive

Automotive interior vehicle lighting gradually become the new fashion

admin — Fri, 06 May 2011 04:30:37 +0000

Automotive interior vehicle lighting gradually become the new fashion is a post from: Automotive

Securing Your Car against Automotive Theft

admin — Fri, 29 Apr 2011 11:34:01 +0000

Securing Your Car against Automotive Theft is a post from: Automotive

A Career in Automotive Engineering

admin — Fri, 22 Apr 2011 20:17:01 +0000

Would you like to make “I’m a rambling wreck from Georgia Tech and a heck of a heck of an engineer” a reality in your life? Have you always enjoyed tinkering around with cars and figuring out what made stuff work? Does being a team player developing products that are the cutting edge of technology appeal to you? Then automotive engineering might be the career for you.
Generally, an automotive engineer is one who works on the design or manufacture of automobiles. The word design is slightly misleading since an automotive designer is a stylist basically concerned with the appearance of the automobile while the engineer specializes in the performance of the automobile and its components.
The engineer works on developing new or improved structural parts, engines, transmissions and suspension systems. The engineer is involved in production cost estimation, reduction of production costs and implementing cost/quality control improvements. The engineer must be sure that the product meets all federal regulations. In the case of new designs, it is the engineer who determines driveability.
According to the U.S. Department of Labor Dictionary of Occupational Titles, automotive engineering is a sub-specialty of mechanical engineering.
Even though the automotive manufacturing industry is in a slump at this time, there is still a demand for engineers due to the current focus on fuel economy and alternate fueled vehicles. The field is expected to grow as fast as average through 2014.
While there are global opportunities for automotive engineers in countries as far flung as Malaysia and the United Kingdom, most jobs within the US are centered in the Midwest since that is the major location of the auto industry. The big three employers in the United States are Ford, General Motors and Daimler-Chrysler.
The working environment is a combination of office and on site. The entry-level salary starts at around $48,000 annually and a Bachelor of Science degree is required. In addition to the degree, the engineer should have excellent communication skills, strong troubleshooting skills and the ability to work as part of a team.
As with any engineering degree, the choice of a college is crucial. While all engineering colleges are selective, the better and the best are even more so.
One characteristic you need to look for in a college is the quality of instruction. Are all the classes taught by professional teachers and not graduate assistants? Do these teachers have industry connections? Is simulation and hands-on an integral part of the program?
Does the college offer internships or work study opportunities? Internships and work-study are very important as they offer a path to instant employment upon graduation. The same is true of having instructors with industry connections. It also doesn’t hurt to consider a college that offers advanced degrees in the event you decide to go further than a bachelor’s degree.
To ensure admission to the college of choice, a high school graduate should have a high GPA with a strong background in calculus, advanced math, statistics, physics, chemistry and geometry. Vocational classes in automotive mechanics are also helpful. It will also be necessary to score high on whatever college admissions test the school requires as the admissions committee will base their decision on both your high school record and admissions test scores.

A Career in Automotive Engineering is a post from: Automotive

?Automotive Transmission Technology Development Trend

admin — Fri, 15 Apr 2011 14:44:50 +0000

?Automotive Transmission Technology Development Trend is a post from: Automotive

Automotive: Global Industry Overview – Market Reserach Report On Aarkstore Enterprise

admin — Wed, 13 Apr 2011 13:01:35 +0000

Automotive: Global Industry Guide is an essential resource for top-level data and analysis covering the Global Automotive industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis with distinct chapters for Auto Components, Light trucks, Medium & Heavy Trucks, Motorcycles and New Cars Scope of the Report Contains an executive summary and data on value, volume and segmentation for Auto Components, Light trucks, Medium & Heavy Trucks, Motorcycles and New Cars Provides textual analysis of the industry’s prospects, competitive landscape and profiles of the leading companies Incorporates in-depth five forces competitive environment analysis and scorecards Includes five-year forecasts for Auto Components, Light trucks, Medium & Heavy Trucks, Motorcycles and New Cars Highlights The auto component industry generated total revenues of $625.2 billion in 2008, representing a compound annual growth rate (CAGR) of 2.8% for the period spanning 2004-2008. The global light trucks market generated total revenues of $216.4 billion in 2008, representing a compound annual rate of change (CARC) of -1.3% for the period spanning 2004-2008. The global medium & heavy trucks market generated total revenues of $295.4 billion in 2008, representing a compound annual growth rate (CAGR) of 2.9% for the period spanning 2004-2008. The global motorcycles market generated total revenues of $64.1 billion in 2007, representing a compound annual growth rate (CAGR) of 12.2% for the period spanning 2003-2007. The global new cars market generated total revenues of $978 billion in 2008, representing a compound annual growth rate (CAGR) of 3.4% for the period spanning 2004-2008. Why you should buy this report Spot future trends and developments Inform your business decisions Add weight to presentations and marketing materials Save time carrying out entry-level research Table of Contents : CHAPTER 1 GLOBAL AUTO COMPONENTS 1.1 Market Overview 1.2 Market Value 1.3 Market Segmentation I 1.4 Market Segmentation II 1.5 Market Share 1.6 Five Forces Analysis 1.7 Market Forecasts CHAPTER 2 GLOBAL LIGHT TRUCKS 2.1 Market Overview 2.2 Market Value 2.3 Market Volume 2.4 Market Segmentation I 2.5 Market Segmentation II 2.6 Market Share 2.7 Five Forces Analysis 2.8 Market Forecasts CHAPTER 3 GLOBAL MEDIUM & HEAVY TRUCKS 3.1 Market Overview 3.2 Market Value 3.3 Market Volume 3.4 Market Segmentation I 3.5 Market Segmentation II 3.6 Market Share 3.7 Five Forces Analysis 3.8 Market Forecasts CHAPTER 4 GLOBAL MOTORCYCLES 4.1 Market Overview 4.2 Market Value 4.3 Market Volume 4.4 Market Segmentation I 4.5 Market Segmentation II 4.6 Market Share 4.7 Five Forces Analysis 4.8 Market Forecasts CHAPTER 5 GLOBAL NEW CARS 5.1 Market Overview 5.2 Market Value 5.3 Market Volume 5.4 Market Segmentation 5.5 Market Share 5.6 Five Forces Analysis 5.7 Market Forecasts CHAPTER 6 APPENDIX 6.1 Data Research Methodology For more information, please visit :http://www.aarkstore.com/reports/Automotive-Global-Industry-Guide-17908.html

Automotive: Global Industry Overview – Market Reserach Report On Aarkstore Enterprise is a post from: Automotive